There's a good feeling about being able to walk into a restaurant and telling the server: I'll have the usual. Shayna and I have this at the local pizza hut. We walk in, take a seat, and the server immediately brings over 2 waters and a wild cherry pepsi.
I have the same sort of thing going at quizno's now. Although I'm not as consistent about the sub I order, they still know I want wheat bread and "everything on it".
Don't really have a point to this post..just an observation.